cuPoints
Incentivize Members To Collect Redeemable Points
- Increases product utilization
- Sustains and grows member relationships
- Promotes new or focused product lines
- Motivates adoption of lower cost solutions such as electronic Bill Payment and Direct Deposit
- Up-sells and cross-sells products and services
The CUBUS points solution has a sophisticated engine that lets credit unions calculate rules based on multiple criteria, rewarding any or all aspects of the member relationship and account activity. Members accumulate points automatically and can view and redeem points conveniently from anywhere, at anytime, through online banking. The comprehensive controls lets a credit union tailor the rewards to support any incentive-based marketing.
Features & Benefits
Reward members based on:
- Length of membership
- Average account balance
- Credit union services (new and existing)
- Debit and credit card activity
- Other defined transactions
- Partner sponsored events
Offer members any rewards:
- Cash
- Better rates on loans and CDs
- Gift cards
- Catalog merchandise
- Travel packages
- Donations to charity
